Palate Wizards

Palate Wizards

Use your phone to scan a wine, beer or spirit and find it at your favorite retailer.

About the app

A New York-based business that enables retailers to dialogue with their consumers directly wanted to enter the mobile world with a native mobile app. The mobile app is the perfect setting for customers to have access to a variety of products, while retailers gain essential knowledge about their customer base.

The app enables the user to scan a wine, beer or spirits bottle anywhere they come across them. Subsequently, they’ll know where to buy it, they’ll be able to order it directly from their favourite retailer or get the ingredient list. Taking one of the app’s surveys or rating the drinks they’re familiar with, will only personalise the app further, making for the more accurate recommendations for the user in the future.


We developed a white label support system. The core of the app – meaning the main functionalities and features – bring in user customisation options as well

The app needed to be a smart tool for both retailers and consumers. We constantly kept in mind that it had to be efficient business wise, as well as engaging and easy to use to the target audience.


A complex social media integration of the app was a must. The GIF Keyboard app is perfectly compatible with chat apps such as Facebook Messenger, and just a tap away. The app can be launched by typing in “#” or adding the “.gif” extension to a keyword – the app will deliver all suitable content in no time.

The integration of the messenger reply flow is not only helpful to the user, but also a great way to popularise the app itself. Since the app is working with lots of data, we had to pay particular attention to its performance & memory efficiency.

Native App Development

Mobile UI/UX Design

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